This year we await an interesting competition between PlayerUnknown’s Battleground (PUBG) and Fortnite (Battle Royale mod). I say it’s interesting because Epic Games‘s development team uses different strategies to present the game in the best light. For starters, Fortnite and its Battle Royale mod are not the same thing, but it is only a matter of time when the basic game will fall into oblivion and under that title we will only know the game of the Battle Royale genre. Furthermore, Fortnite is a game that is sold (although it will be free), but Battle Royale mod is already free. By placing the two in the same pot, Epic Games wants to present the data as they see fit.
Rather than saying that the sales of the game is low, but they have a lot of users of the Battle Royale mod, Epic will say that Fortnite counts 40 million players, making it one of the most popular games within half a year’s time. Instead of saying that on three platforms they cannot accumulate as many active players as PUBG has on PC only, Epic will say that Fortnite is simultaneously played by over two million players.
These are all successes that should not be discredited or diminished, but the question is whether Epic is using the popularity of the free Battle Royale mod to make players buy Fortnite, which is quite another type of game and has nothing to do with Battle Royale.